Toyota Sells Record 4 Million Certified Pre-Owned Vehicles

Toyota MatrixToyota celebrated a new major milestone this month as it became the first brand ever to sell four million certified pre-owned vehicles in the history of automobiles.

More than 370,000 of those were sold in 2013, but it was Jose Ortiz of Ypsilanti, Michigan, who fortune favored this December as he bought the four millionth model—a 2010 Toyota Matrix.

In a fit of gratitude, Toyota presented Ortiz with a check equal to the total cost of his new car at a ceremony commemorating the achievement.

“Driven by great teamwork, Toyota’s certified used vehicle program has been a tremendous success not only in terms of units sold, but also in building customer loyalty,” said Fay.  “Toyota was the first manufacturer to have a certified used vehicle program and there is no better way to celebrate this milestone than to buy a Toyota certified for our 4 millionth customer.  On behalf of Toyota, I’d like to thank Jose Ortiz for being part of the Toyota family.”

In addition, the automaker presented a check of the same amount to the Alpha House Interfaith Hospitality Network, a local non-profit organization that provides emergency shelter for children and families experiencing homelessness.

 

Come be a part of Toyota history at Cumberland Toyota.

Toyota celebrated a new major milestone this month as it became the first brand ever to sell four million certified pre-owned vehicles in the history of automobiles.

More than 370,000 of those were sold in 2013, but it was Jose Ortiz of Ypsilanti, Michigan, who fortune favored this December as he bought the four millionth model—a 2010 Toyota Matrix.

In a fit of gratitude, Toyota presented Ortiz with a check equal to the total cost of his new car at a ceremony commemorating the achievement.

“Driven by great teamwork, Toyota’s certified used vehicle program has been a tremendous success not only in terms of units sold, but also in building customer loyalty,” said Fay.  “Toyota was the first manufacturer to have a certified used vehicle program and there is no better way to celebrate this milestone than to buy a Toyota certified for our 4 millionth customer.  On behalf of Toyota, I’d like to thank Jose Ortiz for being part of the Toyota family.”

In addition, the automaker presented a check of the same amount to the Alpha House Interfaith Hospitality Network, a local non-profit organization that provides emergency shelter for children and families experiencing homelessness.

Come be a part of Toyota history at Cumberland Toyota.

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