New Toyota Special Edition Models Boast Style and Luxury

Toyota Special Edition modelsIf you love the Camry and the Corolla, then you’ll be happy to hear about the new special edition models set to premiere during the Chicago Auto Show. These Toyota SE models have been completely overhauled, each featuring nearly 200 re-engineered and new parts. Just think of the SE model as a new take on a classic.

According to Toyota, the new Camry SE features alloy wheels, a power moonroof, high-contrast stitching, Entune Audio Plus, and Smartkey among other things. It also features a 2.5-liter four-cylinder engine, paired with a six-speed automatic transmission for quick acceleration. Only 12,000 of these special edition models will be made.

Even rarer will be the Corolla SE, which features alloy wheels, accented trim, exclusive body colors (including Absolutely Red, Black Sand Pearl, and Super White), as well as special edition floor mats and unique exterior badges. Just like the Camry, it also features Entune Premium Audio, a suite of the finest in car audio.

These Toyota Special Edition models offer customers extended variety and luxury for a limited time. Because only so many are being made, you should be sure to get your hands on one before they’re gone.

2016 Tacoma to Debut Alongside Specialty Vehicles at Chicago Auto Show

2016 Toyota TacomaThe all-new 2016 Toyota Tacoma will debut at the Chicago Auto Show alongside several new jaw-dropping concepts and specialty vehicles.

Toyota’s display will feature a wide range of new and historic vehicle displays, future concepts, simulators, and fun one-of-a-kind rides that show the broad scope of just what the automaker is capable of.

Some you’ll have seen before: the eye-popping FT-1 concept car, whose muscular exterior and sophisticated design acts as a guide for the Toyota Global Design team; the playful SpongeBob SquarePants-inspired Sienna, the family van that blows real bubbles at the top and features a custom Captain’s wheel; and the TeenDrive365 simulator that uses virtual reality technology to teach parents and teens about the dangers of distracted driving.

New exhibits will be just as interesting, like the FV2 and i-ROAD. The former is a concept that allows the driver to shift their body to move the vehicle in any direction, and uses intelligent transport system technology to connect with other vehicles in the area to enable safe driving. The latter is a fun-to-drive three-wheel personal electric vehicle as agile as a scooter.

We’ve already seen plenty of the FT-1 at Cumberland Toyota, but it’s still the vehicle we’re most looking forward to. What about you? Let us know in the comments!

Strong Forecast Predicted for Toyota’s Pickup Sales

Pickup SalesToyota has big plans for the 2016 Tacoma. Expected to arrive in the fourth quarter, the much-anticipated redesigned Toyota Tacoma is predicted to help Toyota top 2.4 million vehicles in annual U.S. sales across its Lexus, Toyota, and Scion brands (up from 2.37 million units sold last year in the U.S., according to

Toyota has reported its total international sales for last year at 10.23 million vehicles sold (across all three brands), putting it ahead of both Volkswagen and General Motors in total units sold. If Toyota can maintain its momentum, there’s no doubt that the 2016 Tacoma will help the automaker reach its sales goals for this year.

“Dealers are real excited about the truck, but they need more of them,” Toyota Vice President of Automotive Operations, Bob Carter, said regarding the 2016 Tacoma. He went on to say that the new Tacoma will fit the needs of many consumers who are in the market for a new midsize pickup.

Pickup sales across the industry are expected to thrive this year, thanks to the launch of several new and redesigned pickups and low gas prices that are expected to stick around. In fact, analysts and auto enthusiasts alike are calling 2015 the ‘year of the truck.’

Keep your eye out for the Toyota Tacoma, which will make its way to Cumberland Toyota and other dealerships nationwide this fall.

All-New: 2016 Toyota Tacoma

2016 Toyota TacomaOut with the old, in with the new, as the saying goes. The 2016 Toyota Tacoma showed off its new look as well as some modifications to its equipment as well. This is the first full modification to the midsized pickup truck since 2005. The new look comes with the announcement that competitors Chevrolet Colorado and GMC Canyon are reentering the midsized market.

Prior to the announcement, the Tacoma and Nissan Frontier were the two main competitors in the midsized pickup niche. With new competition comes new upgrades.

The 2016 Toyota Tacoma will feature a 2.7L inline engine with a five speed manual or six speed automatic transmission. “The Tacoma redesign comes at the perfect time for Toyota, as fresh, new product is needed to defend its mid-size turf,” Kelly’s Blue Book analyst Ashkey Anand told The Detroit News.

Toyota didn’t stop at a new powertrain. A new TRD model is built for off-roading adventures. You can capture it all on camera with the help of a standard GoPro mount on the rearview mirror.

We’re excited to get our hands on the 2016 Toyota Tacoma at Cumberland Toyota. Stay tuned to our blog and social media to find out when you can test drive one!

Toyota Driving Simulator Uses Oculus Rift Technology to Teach Teens Safe Driving

Toyota Driving SimulatorJanuary is Teen Driving Awareness Month this year, and Toyota has devised a very unique way to support that initiative. On January 14, at the North American International Auto Show up in Detroit, the brand unveiled a new Toyota driving simulator that uses Oculus Rift virtual reality technology to teach safe driving practices. It’s a fun, interactive way to hammer home the message about a very serious topic—distracted driving.

You can use the TeenDrive365 simulator by getting behind the wheel of a stationary Toyota vehicle and donning the Oculus Rift headset. You’ll be immediately and fully immersed in a busy city street. Once in the simulation, you must do your best to retain your focus—or face the consequences.

“Oculus Rift provides a virtual reality driving experience that mirrors real life behind the wheel, giving us a powerful, one-of-a-kind way to show parents and teens how everyday distractions can affect their ability to drive safely,” said Marjorie Schussel, Corporate Marketing Director for Toyota. “This is the most innovative example of how we’re helping teens and parents become safer drivers together through our ongoing Toyota TeenDrive365 initiative.”

Of course, you don’t have to be a teen to benefit from the lessons of the TeenDrive365 simulator—or even to enjoy your test in the simulator. Check out the coverage of the simulator from Detroit, then come see us here at Cumberland Toyota to find a safe, practical first car for the teens in your family today.

2015 Toyota Camry Sales Outshine Competition

2015 Toyota Camry SalesFor many around the world, the New Year is a new start—and the Toyota Camry is no exception. After introducing the redesigned mid-size sedan, Toyota is proud to announce that 2015 Toyota Camry sales have helped the sedan become the top-selling car in its segment.

At the end of 2014, Toyota recorded 31,618 Camrys sold in December, both of the older 2014 model and the newer 2015 model. For the entirety of 2014, Toyota sold 428,606 Camrys in the North American market, while the closest competition, the Honda Accord, sold only 388,374.

Along with out-selling the competition, the 2015 Toyota Camry also out-tested it. The Insurance Institute for Highway Safety (IIHS) recently awarded the 2015 Camry its top safety rating of Top Safety Pick+, making it the only top-selling midsize sedan to do so.

If you’re interested in seeing the 2015 Toyota Camry for yourself, make sure you stop in to Cumberland Toyota today and give the top-ranking midsize sedan a test drive!

Toyota Rings in the New Year with 12 Top Safety Pick Awards

12 Top Safety Pick awardsJust in time for the New Year, Toyota has received a total of 12 Top Safety Pick awards from the Insurance Institute for Highway Safety (IIHS), more than any other automaker.

The IIHS awarded eight Toyota and Lexus vehicles the Top Safety Pick+ award. Notable among these awards was the Prius V for its improved safety performance and the Sienna minivan—the only minivan awarded a 2015 Top Safety Pick+. Four additional Toyota and Scion vehicles were also named 2015 Top Safety Picks.

“At Toyota, our focus remains on the safety and peace of mind of our customers,” said Dino Triantafyllos, Toyota’s North American Chief Quality Officer, in a statement. “We’re pleased the IIHS has recognized the strong and improved safety performance of our vehicles in a range of crash tests.”

The 2015 Top Safety Pick+ winners include the Lexus CT, Toyota Prius, Toyota Camry, Toyota Prius V, Lexus RC, Toyota Highlander, Lexus NX, and Toyota Sienna. The 2015 Top Safety Pick winners are the Scion FR-S, Scion tC, Toyota Avalon, and the Toyota RAV4.

If safety is your top priority, then come check out the lineup of IIHS-awarded Toyota vehicles available now at Cumberland Toyota.

Beavers Beat Toyota in Fight for Retention Ponds

Beavers Beat ToyotaToyota is a mighty company with a lot of influence and a strong following around the world. Yet, in spite of all of that, they were bested by a bunch of beavers.

It began when Toyota Manufacturing Mississippi began work on its assembly plant and created two retention ponds. The ponds, which secure storm water runoff and allow sediments to settle at the bottom, would release water through three ports in a seven-foot concrete wall by raising an 11-foot sluice gate.

At least that’s what it did until a bunch of beavers showed up and dammed the whole thing up.

“They packed the flow slots with trees and mud. It was almost like concrete,” Toyota Motor Manufacturing Mississippi environmental specialist Sean McCarthy said in what is inarguably one of the best press releases ever created. “We’d be down there once or twice a week and they’d be right back the next week.”

Toyota tried its dammed-est (that’s beaver humor for you) to reclaim the ponds, but efforts proved fruitless after about six months and they conceded to the flat-tailed thieves.

Today, the ponds have become a beautiful lake that countless fish, geese crane, heron—and, yes, beavers—call home. This impromptu ecosystem resulted in the Toyota Manufacturing Mississippi Plant receiving Wildlife at Work certification from the Wildlife Habitat Council.

All because they left it to beavers. We here at Cumberland Toyota applaud the efforts of the beavers and the lack thereof from the folks at Toyota Manufacturing Mississippi.

New Toyota Prius Redesign Causes Delays, Promises Bold Look

New Toyota Prius RedesignToyota executives apparently gave the design for the new Toyota Prius a thumbs down last year, when the final concept was proposed, causing a delay in the production of the vehicle.

Production of the Prius wasn’t ultimately approved until last April, when chief engineer Koji Toyoshima redesigned the model, which is why the release date has been pushed to 2015.

Toyota clearly has lofty goals in mind for the new Prius, likely trying to set it apart from its hybrid competition, a category growing faster every year. Regardless, little is currently known about the new Prius, which is only being referred to by a codename: 690A.

Toyota also allegedly plans to differentiate the plug-in variant for the new Prius, currently codenamed 680A. As we get closer to the launch date for upcoming Prius, more details will emerge.

Though we at Cumberland Toyota were disappointed by the delay, we’re glad to hear that the company is putting so much effort into the new Toyota Prius redesign. What do you think? Let us know your thoughts in the comments.

Toyota Will Donate 10 Car Seats For Every Photo Posted With #BuckleUpForLife

buckle up for lifeCameras save lives. That’s the idea behind Toyota’s most recent philanthropic enterprise, called Buckle Up for Life. For every photo posted to Instagram or Twitter up through December 31st with the hashtag #BuckleUpForLife, Toyota will donate 10 car seats to the Buckle Up for Life program.

Buckle Up For Life was founded at Cincinnati Children’s Hospital.  The program works through Cincinnati’s hospital partners to educate parents on car seat safety. After all, car accidents are the leading cause of death for children between the ages of 1 and 13.  On top of that, research indicates that one out of four car seats are improperly installed.

So Toyota and Buckle Up For Life are asking anyone to post a photo of “an important person or thing in their life” safely buckled up. Photos already posted show lots of cute children, many of whom are sleeping soundly. Others show dogs and pets, and even one shows a young lady’s most prized possession safe and sound behind a seatbelt: her Les Paul electric guitar.

We here at Cumberland Toyota urge you to play along and post a photo!